Choosing a Campaign Channel: Voice, SMS, or Voice + SMS

The Channel dropdown determines which fields appear in the New Campaign form. Voice call — your AI calls each contact. Requires an Agent ID, optional From number, First message (AI opener), and AI prompt/knowledge. SMS — your AI texts each contact. Requires an AI prompt/knowledge (used when a lead replies) and an SMS message, plus an optional Flyer image. Voice + SMS — combines both: the AI calls, and can also text, using shared prompt fields plus a dedicated SMS message.